Top 40 Organic Produce – Summer 2016

WHAT ORGANIC PRODUCE SELLS BEST BETWEEN JULY-SEPTEMBER?

We talk to many retailers who know they need to expand their organic produce offerings, yet struggle to find the right mix of items.  Repeating the top selling conventional SKUs with organic counterparts is a common mistake since it only works in select commodities like Berries and Tomatoes.

For example, conventional Iceberg Lettuce may be a big seller, but Organic Iceberg Lettuce doesn’t even crack the Top 150 best-selling organic items.  Conventional Red Delicious Apples remain a solid performer in many traditional produce departments, however Red Delicious are one of the slower moving Organic Apple varieties even though they have one of the lowest retail price points.

SO, WHAT ORGANIC FRUITS AND VEGETABLES SELL BEST?

Here is our list of Top 40 Best Sellers for the Summer Quarter. Organic Berries, Grapes and Stone Fruit perform well this time of year.

This list is based on wholesale case volume data from July, August and September of 2015 sold to traditional independent retailers, food co-ops and natural food stores in the New York City, Philadelphia and Washington DC marketplaces and surrounding areas.